Effective Websites Checklist

Effective Websites Checklist

  • Effective websites get leads.

  • Effective websites get orders.

  • Effective websites serve customer / client needs.

Effective websites MUST pay attention to many on-page and off-page metrics.

“Do I have an effective website?” is a question you should be asking periodically. Answering the following questions will start you on a journey to discover what could be done to make your website work harder for you.

  • Has my website been online for more than a few months?
  • Has my website design changed in the last two years?
  • Is my website easy to maintain and keep fresh?
  • Am I getting feedback about products or services from my website?
  • Have I defined several keywords/phrases that I think people will use to find my website?
  • Has my website been search engine optimized for my keywords/phrases?
  • Does my site show up on Google’s first page for at least some of my keywords/phrases?
  • Do I, my webmaster or someone else monitor my website for search engine results page position changes, and other health metrics? My Maintenance Plan will monitor your website.
  • Do you know if anyone actually uses your keywords/phrases to find you?
  • Does my homepage clearly and prominently describe what the website is about?
  • Does my website have visually appealing and fast-loading photos?
  • Do I have customer/client testimonials on my website?
  • Is my website mobile (Smartphones, iPads, tablets…) responsive? I.E. Does my website present well on Smartphones, iPads, tablets….
  • Is my website complemented by social media such as Facebook, Instagram, and Pinterest?
  • Does my website have inbound links from highly valued websites especially those within my market segment?
  • Does my website, especially my homepage load in two seconds or less?
  • Are my website images optimized for fast loading?

The more “no” answers to the above “Do I have an effective website?” questions, the more you should consider enhancing your website. There may be simple changes that may significantly increase your website’s effectiveness. If you believe your website is NOT working hard enough for you, I can help.

Effective websites have the best chance of being on the first page of search engines, especially Google.

Email me with the subject of “Effective Websites” to explore how I may be able to make your website work harder for you.

PS – Don’t have a website. Ask yourself if you need a website.

In a hurry for a website redesign or your first website? Complete my Website Questionnaire.

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Let's explore if I am a good fit to design, build and maintain your new or redesigned website.

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Chris Coville - Craftsbury Farmers Market
"Larry Bohen has done an excellent job of building and maintaining our website for The Craftsbury Farmers’ Market. He was endlessly creative over this...
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Chris Coville
Craftsbury Farmers Market
"Larry Bohen has done an excellent job of building and maintaining our website for The Craftsbury Farmers’ Market. He was endlessly creative over this past year, when the pandemic forced us to make so many changes to how we did business, stepping up the website to meet the new needs and requirements of our vendors."
Chris Coville - Craftsbury Farmers Market
Chris Coville
Craftsbury Farmers Market
Kristen Fountain - ACT
"Larry did a great job building an effective website for our organization, Albany Community Trust, and is very conscientious about maintaining it. Whenever there ...
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Kristen
"Larry did a great job building an effective website for our organization, Albany Community Trust, and is very conscientious about maintaining it. Whenever there is a need for an adjustment or addition, he is very prompt and resourceful."
William (Bill) Northey - Vermont Author
“I’ve worked with various web designers over the years. Many were competent, but lacked a distinctive artistic sensibility. Others tried to bowl...
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William (Bill) Northey
“I’ve worked with various web designers over the years. Many were competent, but lacked a distinctive artistic sensibility. Others tried to bowl me over with “the latest internet design trends” or “the modern look” they were sure my company needed. In other words:  Their version of what I wanted. Larry Bohen offered a more organic approach. After a detailed, one on one conversation about my goals and preferences, he provided a clear, systematic procedure for developing my raw content and transforming it into an elegant, imaginative, and functional design. When it comes to professionalism, customer satisfaction, performance, and artistic sensibility, I’d rate Larry Bohen Web Solutions a solid eleven.”
William (Bill) Northey - Vermont Author
William (Bill) Northey
Sue Beshar - AJ's Happy Chick Farm
"Larry has been wonderful to work with. When it comes to computer stuff I am lost and he has been very patient with me...
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Sue Beshar
"Larry has been wonderful to work with. When it comes to computer stuff I am lost and he has been very patient with me creating a beautiful site that I am able to have him update and add to at my own pace. Since it launched I have received what I feel is a lot of traffic and never had to advertise my last litter of Maremma LGD because I had buyers contacting me straight from the website. He responds to emails swiftly, makes changes quickly and has wonderful ideas on other ways to get my farm’s name out there."

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